RESEARCH

Launching a brand without research is like launching a boat without a rudder. You’ll eventually hit land, but probably not where you had hoped. We use research to begin the process of branding.

STRATEGY

A branding strategy connects your brand’s “personality” with the right audience. We can help you craft a brand story that reflects your vision and then develop an actionable communication strategy.

DESIGN

Design is the creative expression of consumer insight driven by a relevant brand strategy. We offer design services to generate attention and enhance your brand image. On-time. On budget.

TRACKING

Branding efforts can only go so far if you aren’t tracking them closely and making adjustments along the way. Tracking results from advertising and social media is critical to your success. We can help.

Meet Cliff.

Adthinktank is built on a simple business model. CEO and Founder, Cliff Shaluta, assembles the best professionals for each project to keep quality high and overhead low. You will work directly with Cliff on all projects, saving time and money. Satisfaction guaranteed.

Cliff Shaluta is Professor of Advertising and member of the WKU graduate faculty at Western Kentucky University in Bowling Green, KY. Cliff teaches courses in branding, digital technologies, media and research. He is a writer, with credits including Advertising for the Curious: Why Study Advertising?, a nationally-recognized guide to students interested in advertising education, as well as authoring a chapter on digital tracking for a popular communication research textbook. Cliff was one of six faculty in the U.S. awarded the prestigious AEJMC Scripps Social Media Fellowship, which pairs academics with major corporations. Cliff presented his research on gamification and branding at HGTV headquarters in Knoxville, TN. Cliff’s present academic interests are focused on privacy in a digital world.

Our Latest Projects.

We can assist you in developing your own ideas or we can conceptualize, build, and manage an entire branding project from start to finish. Here are examples of our recent projects

  • All
  • Design
  • Web

Starter

$495/

  • Free WordPress Server
  • Basic Website Install
  • Responsive Design
  • Limit 5 pages
  • Can be Expanded
Learn More

Basic

$995/

  • Help with Custom Domain/Host
  • Custom Website Install
  • Stock Responsive Theme
  • Includes Google Analytics
  • Includes Back-Up Program
  • Can Be Expanded
Learn More

Corporate

$1,495/

  • Help with Custom Domain/Host
  • Custom Website Install
  • Custom Responsive Design
  • Custom FB & Twitter Designs
  • Includes Google Analytics
  • Includes Back-Up Program
Learn More

From Our Blog

Today, social media and inexpensive digital tools enable brands to become more than advertisers. They are now publishers. Our Blog explores these new advertising trends.

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The End of Advertising? Hardly.

on 16 Jan, 2020 Posted By admin

Being a college professor has plenty of perks. But, seeing the digital revolution “first hand” is one of the best! I’ve previously written about the “End of the Mad Men” era. No...

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The Content Economy

on 15 Jan, 2020 Posted By admin

Today’s content economy is a natural result of digital technology and changing human behavior. Digital connections change the relationship between buyers & sellers. Brands can now easily engage consumers directly without media...

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What is a Brand?

on 03 May, 2019 Posted By admin

Many would say that the McDonald’s arches are a brand. But, I like to tell my students that the McDonald’s arches are only “representations” of the McDonald’s brand – not the brand.

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