Archive for the ‘About Social Media’ Category

Edelman Update

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June 11th, 2009

Richard Edelman kicked off the Academic Summit at Georgetown today. He is simply amazing and he presented some incredible research in his talk. We know that the impact of digital distribution on mass media is significant. But, research from a number of sources shows how significant this really is. Newspapers are only the first mass [...]

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Edelman Academic Summit in DC

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June 9th, 2009

Hey everyone. I’m in DC at the moment learning about all things “social” with the team at Edelman PR. This is the third academic conference I’ve attended and they never disappoint. See http://newmediaacademicsummit.com/ for more on the Summit or follow the event on Twitter at #nmasday1
Today session included a basic discussion of social media as well [...]

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Will Viewers Pay Youtube To Download?

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February 14th, 2009

Seth Goldstein over at Social Media Today describes youTube’s newest efforts to monitize its tremendous traffic in his post today. Seth reports that youTube is testing the downloading of videos for free or pay through Google Checkout. The certainly opens the door to compensate content producers for their work.

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Is it time to drop “social” from media?

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February 9th, 2009

The time may be right to move from using the term “social media” to just “media.”
It’s clear that the integration of social media tools with conventional media is occuring with lightening speed. Steve Rubell recently spoke to this point on a 2/2/09 post on Micro Persuasion. He makes a good case that all media is [...]

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