Archive for the ‘About Social Media’ Category

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January 9th, 2009

I’ve been a fan of John Bell at Ogilvy’s 360′ for some time. He has a great vision of Ad and PR in the new digital space. Their team just launched The Daily Influence with partner Netvibes. It is a interesting dashboard/RSS reader portal focused around advertising, marketing and PR and social media/WOM news. The [...]

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January 8th, 2009

John Bell, head of Ogilivy’s 360′ influence, describes the “personal message shield” in his post today on the Digital Influence Mapping Project. With so many commercial messages bombarding us each day, we are using “our family, friends, Facebook groups, Blog and Twitter followers” as “filters for relevance.” This makes perfect sense as we all try to [...]

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January 3rd, 2009

CBC Radio has posted a great audio podcast interview with Clay Shirky, author of Here Comes Everybody: the Power of Organizing Without Organizations. Clay makes some dynamite points during the 27-minute interview with CBC’s Spark. But, I thought he was particularly insightful in pointing out that consumers are now using social tools to participate in [...]

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January 2nd, 2009

Been playing with a new search tool for social media from Joe Hall at www.whotalking.com. The tool was just launched in public beta and it is a great idea. I’m familiar with Buzz Monitor, but World Bank no longer supports this open-source project. While the basic site remains free,  Joe plans to eventually develop revenue [...]