Chose a short-term project to give us a test-drive.. or let’s partner for a more comprehensive longer-term branding or content plan for your company. Our research services are available individually or as a package.

Deep-Dives

Our expert research team is talented in locating information using print and online resources. We can produce custom, accurate, in-depth and timely white papers or presentations on most any topic. Our deep-dives provide the information you need to make the best decisions in today’s dynamic business environment. Deep-dives can also be easily distributed on the Web, at trade shows or used with media releases to enhance your brand image. Industry research, competitive analyses, technology trends are just a few of the options to consider. Please contact us to discuss your needs.

Social Media Audit

For companies thinking about expanding their digital media efforts, our Social Media Audit will identify your primary competitiors in the social space, top search phrases being used to find you and your competitors online and the key social communities frequented by your customers. Specifically, our team will:

-Uncover search phrases or keywords being used to find you and your competitors online

-Locate popular online communities for your product/brand

-Identify specific product or brand discussions

-Assess tone/direction of discussions (establish sentiment score)

-Suggest topics of interest to these communities

The Social Media Audit provides the information needed to craft an effective branding plan for your company. Call or use our Contact Form for more information or quotes.

Brand Fan Clubs

Smart companies are now building digital outposts or brand communities to connect with their fans. These brand fan clubs are a radical departure from traditional online marketing where most efforts are focused on attracting consumers back to brand websites. Social media has changed the ground rules. Our Brand Fan Clubs are a great choice for those companies who now want to harness to power of their social media efforts and who desire deeper relationships with their best customers.

Our team can design, build and manage your own “invitation only” online brand community inside existing social networks, such as MySpace or Facebook or a freestanding platform as you desire. We can also design and build the platform and you can host your own community for even more control. Brand Fan Clubs are an ideal way to explore customer service issues, discuss new product concepts or they can be easily integrated marketing programs to kick-start word-of-mouth discussion. Brand Fan Clubs are a perfect platform to coordinate your ambassadors to generate online/offline buzz.