Ted Shelton posted an interesting read on his blog today. He is responding to a 12/18/08 post by David Byrne, (yes; that David Byrne), regarding the “failure” of traditional print journalism to successfully navigate new media waters leading to a threat to our democracy. I’ve been thinking about this a lot lately. As a professor of [...]
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Posts Tagged ‘new media’
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June 19th, 2008
Interesting Yankelovich study reported in in June about whether the type of media impacts the effects of advertising. The study looked at 16 different types of media including online and traditional media. One of the more surprising findings for researchers was that 56% of participants had a positive impression of traditional media, whereas 31% [...]
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March 7th, 2008
Ok I admit it. I’m a Virgin.
It’s true, this is my first blog. And it’s with a great deal of thought that I launch adthinktank into the blogosphere. I’d like to first tell everyone a bit about myself and share some hopes for this new website.Â
I’m fortunate to be an academic after a number of [...]
