July 5th, 2009 | Comments Off

Interesting read today on NYT online.

Microsoft and Google execs were in Cannes spending “quality time” with ad execs during the International Advertising Festival. With a slowdown in online ad spend as well as the increasing use of digital media by consumers, the door is open for creative partnerships. Microsoft’s new Bing search site and their desire to sell Razorfish were mentioned as additional motives for MS to participate.

I’ve also received a few e-mails about the ad agency model. Feel free to e-mail me or post any ideas right here.